Pridleg Studio

London Code. Global Play.

Name: Pridleg
Address: Oxford Street 238, Glasgow, United Kingdom
Telephone: +44 7793672729

Pridleg builds precision digital tools for the British market. We specialize in high-performance mobile game mechanics and algorithmic trading visualizations. Our code is stripped to the metal—efficient, sharp, and built for scale.

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01. Mobile Games

Unity Logic Scripting
State Machine Architecture
UI/UX Optimization

See Mechanics →

02. Trading Visuals

Data without clarity is noise. We build trading interfaces that expose market structure through pure visual language. Our tools transform raw tick data into readable patterns, designed for high-frequency decision making.

CSS Chart Rendering
DOM-based Visualizers
Zero-Latency Layouts

View Visuals →

Market Pulse Visualizer

Static CSS representation of a trading interface (No live data)

BTC/USD +2.4%

09:00 12:00 15:00 18:00

Red Candle (Bearish) Strong Move Cyan Highlight

Hover bars for data points • No API calls

Game Logic Sampler

Interactive scenario builder for mobile game mechanics

Logic Triggers

Output

// Live Logic Output

Select a scenario to visualize the logic flow...

Strict Minimalist Code

0ms

Input Lag

1kb

Avg Bundle

100%

Uptime

Pridleg Field Guide

Understanding the intersection of mobile gaming mechanics and financial data visualization requires a specific vocabulary. This guide defines the core concepts we work with daily at Pridleg, providing criteria for evaluation and correcting common misconceptions.

Decision Criteria

Feedback Latency In mobile games, input delay must be under 100ms to feel "snappy." In trading visuals, data-to-pixel latency determines whether a pattern is actionable. We measure this in frames, not seconds.
Visual Density Too much information causes cognitive overload. We target a density of 3-5 key elements per screen. Any more, and the user stops reading; any less, and value is lost.
State Persistence Does the interface remember the user's last action? For a mechanic to be effective, it must maintain context across sessions without bloating the local database.

Myth vs. Fact

Myth "More features equal better retention."

Fact Simplicity drives retention. Users master simple systems; they abandon complex ones. Our data shows streamlined mechanics retain 40% longer.

Myth "Real-time means instant visual updates."

Fact Instant updates create noise. Effective real-time visuals use throttling (e.g., 250ms buffers) to merge ticks into readable movements.

Mini-Glossary

DOM Jank Frame drops caused by heavy DOM operations.

Tick A single data point in a trading stream.

Loop The core cycle of engagement in a game mechanic.

Flicker Unwanted visual artifacts during rapid updates.

Retention Metric for users returning after Day 1.

Throttle Limiting update frequency for clarity.

Common Mistakes & Prevention

Using native DOM animations for high-frequency updates (Use Canvas or throttled CSS).
Ignoring memory leaks in event listeners (Always clean up listeners on destroy).
Over-reliance on external libraries for simple state (Vanilla JS is often faster).
Designing for desktop and scaling down (Mobile must be designed mobile-first).
Not testing on low-end hardware (Budget devices expose performance bottlenecks).

Ready to Build?

Contact the studio for partnership inquiries.

Pridleg • Oxford Street 238, Glasgow

Mon-Fri: 9:00-18:00

+44 7793672729 • info@pridleg.com

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